Watch this page for additional site announcements. Details below are as of October 12, 2005. Additions and changes will be posted as the information becomes available.
Kalamazoo, MI
Thursday, May 18 – Friday, May 19, National Standards Workshop
Saturday, May 20, optional MI workshop, 9 a.m. – 3 p.m.
Registration: $99 on or before April 7; $129 thereafter, includes Friday lunch.
Optional Saturday workshop (MI): $25.00, includes Saturday lunch. When registering for the optional MI session on Saturday, please specify your choice of workshop. (See below.)
Location:
Radisson Plaza Hotel and Suites
100 West Michigan Avenue
Kalamazoo, MI 49007
PH: 269-343-3333
FX: 269-226-3116
National Standards Curriculum Workshop
Business Administration: Marketing
May 18 – 19, 2006
Kalamazoo, MI
6:30 p.m., Thursday, May 18
· Welcome and introductions
· State of the Marketing Education Nation
· Weather in Washington
· State of the State: MI
· Reception
8:30 a.m. – 3:30 p.m., Friday, May 19
· Continental breakfast, “needs” discussion
· The Business Administration model
Another view: the pyramid and planning levels
· Standards and performance indicators (working session)
Discussion and feedback
· Implementing change: course of study implications
· Proof of learning: A*S*K for business
Involving business: an invitation
· Tools: guides, LAP modules, assessment, etc.
Marketing: tools and strategies
Needs (discussion)
Facilitator:
James R. Gleason, Ph.D.
President, MarkED/Career Paths
*****
9 a.m. – 3 p.m., Saturday, May 20
Registration includes lunch.
· Workshop #1: Curriculum Revision for previous Marketing Academy participants
· Workshop #2: Creating a strategy to connect CTE and MHSI
Conference overview: Please click on “New Standards Workshop”
To register, please submit purchase order or prepayment to MarkED, PO Box 12279, Columbus, OH 43212 or call 800-448-0398 x0